James Ross

Creative Direction

Throughout his time in the program, James has advanced his career by independently learning web development and UI/UX. Having worked in the field while simultaneously finishing his studies, he will continue to pursue full-stack development while hopefully leading a small business.

Throughout his time in the program, James has advanced his career by independently learning web development and UI/UX. Having worked in the field while simultaneously finishing his studies, he will continue to pursue full-stack development while hopefully leading a small business.

Circuits

Where community meets code.


Circuits is an online community website intended to benefit underrepresented people. I created a visual identity system to accompany the promotional website for students and disadvantaged youth.

Project Brief

With technology rapidly changing the environment that kids are growing, learning and being raised in I decided to create a solution for them to stay ahead of technology. I created circuits which is coding classes for students of all ages as well as a technology fund for disadvantaged youth

I chose a gender neutral color palette to appeal to both boys and girls, since STEM fields generally have issues attracting females. I also wanted to give off a friendly, professional, approachable feeling in the work.
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A Brief Overview For New Web Designers

Where copywriting meets development.


I took the opportunity I was presented with to design a booklet about my obsession with web designer/developer. I wrote this booklet for fellow students, teachers and anyone interested in getting into the web field. It was a great reflection of my current knowledge and general advice I wish I had when I first started.

Happy Planet Package Design

Where clarity meets packaging.


So I decided to make the new happy planet packaging more clear, friendly and inviting while also better displaying the real fruit ingredients in their smoothies. I felt this approach was strong and decided to create 4 different flavours and a 3D Image Mockup. I later took those files and taught myself Blender to create a 3D Motion Graphic Video allowing me to push this project further.

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